Six Degrees of Innovation
With medicines, often, it’s personal. They’ve helped us come through illnesses, sometimes serious ones. Or someone close to us, a friend of a family member, has found hope because a treatment works really well. Or, as we live with the pandemic, we can do the things we used to do because we’re vaccinated. Or we know someone who works in the industry, in research, in manufacturing or in commercial operations, where our impact is felt in Ireland and around the world. Or we pass a stranger on the street, in the shops or in a park and, unknowingly, we share things in common. Whatever the connection, innovation is closer than we think. We call it #SixDegreesOfInnovation.
Who’s In Our Film?
Navigating precision oncology
Precision oncology is about bringing more accurate diagnoses and treatments to cancer patients. Roche is a pioneer in personalised medicine. It wants to change the way cancer patients are treated in Ireland. By creating an ecosystem of partners in the Molecular Tumour Board (MTB), Roche is advancing personalised healthcare and the development of breakthrough oncology medicines. Although genomic biomarkers help to personalise oncology treatments, precision oncology is largely unused by doctors. The healthcare system should be moved closer to personalised healthcare. In December 2021, Roche and Cancer Trials Ireland, an independent cancer research organisation, signed a collaboration that will evolve the MTB by collecting data based on the patients discussed during the MTB sessions. That is helping to build a cancer database. Internationally, evidence suggests that more patients who take part in MTBs are assigned to clinical trials. MTB-directed therapies clinically benefit patients in many cases. Our film explores the science behind new precision oncology treatments and brings to life the human impact of medicines innovation.
Who’s In Our Film?
Innovation in the battle against CLL
Leukaemia is the general name given to a group of cancers that develop in the bone marrow. Chronic lymphocytic leukaemia (CLL) is the most common form of leukaemia diagnosed in adults. In Ireland and in the EU, it accounts for one-third of all cases or new leukaemia diagnoses. In Ireland, some 300 people are diagnosed with CLL annually. The global burden of CLL is expected to increase over the coming decades as the population ages. Treatments for CLL have evolved significantly in recent years. Initially, patients would have received a single type of chemotherapy. Then researchers discovered that different combinations of chemotherapy medicines led to better outcomes for patients. But these treatments can be tough on patients. A new class of treatments has become available which tackles CLL in new ways. These treatments can be taken orally, often in the patient’s home. They can lead to disease remission. That means patients can come off treatment for periods of time.
Who’s In Our Film?
Sizing the therapeutic potential of mRNA
mRNA vaccine technology has been in development for over two decades. Scientists’ ability to synthetically produce genetic material with instructions for making a protein and generating an immune response has exciting implications for the development of new vaccines and treatments. The ‘platform technology’ could hold the key to fixing some of the world’s health problems. The technology is safe, and it can be developed and scaled rapidly, with potentially transformative implications for human health. The technology could be used in immunotherapy to treat cancers and chronic infectious diseases – like HIV, hepatitis B and herpes – as well as autoimmune disorders and even for gene therapy. Its success in tackling a viral infection like Covid-19 means future pandemics could be prevented or managed faster by an mRNA response.
Who’s In Our Film?
Previous #InnovateForLife Campaigns
Ireland hosts the top players in medicines innovation, exporting to the world. In 50 years, we have built a medicines manufacturing powerhouse. The industry’s annual economic value is almost €15bn. We support tens of thousands of jobs, spread across the regions. Our medicines have social and economic impact, improving life expectancy and quality of life, and adding jobs and spending power locally. Innovate For Life, a digitally powered, film-led campaign, is about bringing to life our industry’s impact and value story. Through the stories of people, we show the difference innovation in medicines can make in lives, in communities and in science.
Ireland hosts the top players in medicines innovation, exporting to the world. In 50 years, we have built a medicines manufacturing powerhouse. The industry’s annual economic value is over €15bn. We support tens of thousands of jobs, spread across the regions. Our medicines have social and economic impact, improving life expectancy and quality of life, and adding jobs and spending power locally. Innovate For Life, a digitally powered, film-led campaign, is about bringing to life our industry’s impact and value story. Through the stories of people, we show the difference innovation in medicines can make in lives, in communities and in science.
We’re proud of the work we do. ‘Innovate for Life’ tells some of the powerful stories about the impact of our industry in Ireland. This is a campaign voiced by the people on the frontline of illness, communities and science – the Patients, Places and Pioneers. We’re innovating for Ireland. Innovating for the world. Innovating for life.
Watch the stories to learn how we’re innovating for Ireland
In Sligo, AbbVie is a catalyst for new jobs and cures in the northwest. It is making medicines for the world and fuelling the local economy. Our story features Paul Deering, Editor of the Sligo Champion, John Ward, Managing Director, Ward Automation, Dr Jeremy Bird, Head of the Faculty of Science, IT Sligo, and Matt Kavanagh, Drug Product Operations Supervisor, AbbVie.
At Novartis in Dublin, scientists are working on gene therapy treatments for inherited retinal conditions. Our story features Professor David Keegan, a Consultant Ophthalmologist, Mater Private, Darragh O’Donovan, Clinical Scientific Expert, Novartis, Laura Brady, Head of Research, Fighting Blindness, and Audrey Derveloy, General Manager, Novartis.
In Killorglin, Astellas is making an anti-rejection treatment used by organ transplant patients all over the world. In this rural part of south Kerry, innovation is at the heart of the community. Our story features Anna Pokojska, a kidney recipient and Transplant Games athlete, Louis Collins, Executive Director, Kerry Operations, Astellas, Fergus Foley, a local guesthouse owner, and Megan Staunton, Site Energy Lead, Astellas.
Innovate For Life
Professor Owen Smith, a Consultant Paediatric Haematologist, OLCH, Crumlin, Dublin, explains how CAR-T cell therapy can produce an immune response in some children with leukaemia and some adults with lymphoma. This film, part of our new ‘Innovate For Life’ content, is a two-hander featuring Professor Smith and Karen O’Neill, his former patient who had acute myeloid leukaemia. Inspired by her consultant, Karen is now a paediatric doctor, bringing the story full circle. Both now work at Children’s Health Ireland.